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The Success Ingredients of Brand Development
- Ownership’s personal passion and leadership for the Industry and his Company.
- Stick to the Knitting – staying on course-focused to your Business and Marketing plan.
- Handle and treat every location consistently as if it was your First.
- Project a statement, a signature and a brand that sets you apart from your competition – Ask yourself the question – What is your point of differentiation?
- Move forward in a properly capitalized manner having a pre-determined vested interest in your company.
- Take a look around you and realize What Cream Has Risen To the Top and Stayed There and Why?